Like anyone else, I’m not a big fan of the high gas prices. But, I’m not getting all bent out of shape about it. That’s life. Things like that happen and I believe it is not the individual’s place to cry about it, but instead to adapt and overcome.
What does piss me off are those who would use the situation to make political hay while simultaneously cutting off some of the most obvious solutions. For example, we’ll consider tapping into the strategic reserve, but heaven forbid we should consider lifting some of the restrictions on drilling.
And now this: Here in Louisville, TARC (city bus system) is raising fares and … CUTTING ROUTES!
I have no problem with the new fare. $1.00 up to $1.25 … it’s still a good deal and they are liberal with the transfers, so no big deal.
But cutting routes? I fail to see how that is going to help anyone. Certainly not the passengers who live on the routes being cut. But I don’t even see it helping TARC. The system is a joke to begin with so I’m not surprised that they’ve identified routes that are less used. But some of the areas that are about to lose service are densely populate with folks who will increasingly be looking for alternatives to driving their car.
Actually I’m a good case in point. I live straight down a highway from where I work and would have no qualms about taking the bus to and from work at least part of the time. To do this however, I’d have to ride a bit. Get off. Walk a mile up the road and pick up another bus. And again, this is just to go straight down a major highway.
Raising prices and cutting service are two unimaginative solutions which must have required five minutes of thinking between them.
If you want to get creative and turn your lemons into lemonade, here are some ideas:
- Analyze the whole system and come up with routes that better serve different areas of the county.
- A little Marketing is probably in order. TARC has something people want right now, but they need to create some awareness and do a little image repair. Better routes, by the way, would definitely be a grabber for the audience.
- In addition to raising rates, how about putting a little pressure on local government for some breaks seeing as you provide an important service at this point in time. Let’s take our leaders at their word when they pay lip service to wanting to do something about the gas crisis.